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Join the more than 300,000 lawyers who have used Mr. Foonberg's easily understood and used books and have attended his motivational seminars to improve their lives and their practices.

His two best selling books contain more than 400 chapters, each of which can be read or listened to in a few minutes for each chapter.

Each chapter can be purchased online for as little as 99 cents per chapter. 

SECTION F - GETTING BUSINESS FROM OTHERS IN THE OFFICE

Marketing as a team effort with others in the office being part of the effort. Compensation systems to encourage marketing, Getting work from associates and partners, teaching staff marketing techniques, offering notary services. See table of contents. (Includes chapters F1 - F11)

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F-1 MARKETING IS NOT HARD TO DO IF SOMEONE ELSE HAS TO DO IT
You should encourage or require others in your office to help in this marketing effort to get and keep good clients. Consider when and how to get others to help. Where to start.
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F-2 MARKETING IS A LEARNED SKILL FOR THE ENTIRE FIRM
People are not born with marketing skills. Marketing skills must be acquired. Why and how marketing must be a team effort
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F-3 HOW TO CONVINCE YOUR PARTNERS TO TRY MARKETING AND PRACTICE DEVELOPMENT
Partners, especially senior partners are often reluctant to change anything even though the world of client relations is changing. This chapter can help you recognize some of the reasons for this resistance and offers a few suggestions at overcoming it.
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F-4 DO YOUR PARTNERS BRING IN BUSINESS? IF NOT, WHY NOT?
Why it is urgent for all partners to be part of the marketing effort to get and keep good clients. Some of the reasons for resistance are explored and some solutions are presented in this chapter.
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F-5 DOES YOUR COMPENSATION SYSTEM OR WORKLOAD ASSIGNMENT DISCOURAGE FIRM MEMBERS FROM BRINGING IN NEW BUSINESS?
Examples are given of reasons firms miss the opportunity to increase fees and income, due to internal problems.
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F-6 FEE ALLOCATION FORMULAS TO ENCOURAGE MARKETING
Several excellent fee allocation systems are presented which can improve the firms compensation system. The 21st century requires a fresh look at old systems which no longer work.
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F-7 GETTING BUSINESS FROM ASSOCIATE LAWYERS - ASSOCIATES CAN BE TAUGHT
Why it is a big mistake when firms discourage young associates from bringing in smaller or not profitable enough matters. The reasons for encouragement are given in this chapter.
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F-8 GETTING CLIENTS FROM NON-LAWYERS IN THE OFFICE
The staff in any law office can be a very profitable source of clients if properly encouraged. Some examples of what to say to staff and how to say it are given.
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F-9 THE LAWYER AS A NOTARY TO ATTRACT BUSINESS
By being a notary, new clients can be gotten for the firm. Some examples of how to use a notarial commission are given.
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F-10 HAVING A SECRETARY AS A NOTARY AS A SOURCE OF CLIENTS AND CASES
By having a staff person other than yourself who is a notary; new clients and fees can be generated for the firm. This chapter details how to do it.
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F-11 SAMPLE LETTER TO CLIENTS AND OTHERS RE AVAILABILITY OF NOTARIAL SERVICE
As indicated in other chapters, having a staff person who is a notary can generate legal fees and clients. A sample letter to clients and other is provided in this chapter.
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